News
News
PepsiCo Design Wins Red Dot Agency of the Year
News
Good Design Is For Everyone
Tune into a conversation with Dezeen and our Chief Design Officer, Mauro Porcini, about the first 10 years of PepsiCo Design + Innovation.
News
Inspiring the Next Generation of Diverse Designers
Teaming up with Russell Westbrook to unveil the new student-designed lounge at Pensole Lewis College of Business and Design
News
Pepsi Celebrates Festival Season
Our team in Latin America brought the fun to Summer 2023 through six limited festival season collaborations.
News
An 'M'pactful New Look
The playful new visual identity we created for Mirinda, our fruit-flavored soda, isn’t afraid to stand out.
News
Starry Makes A Splash
News
Pepsi Unveils a New Logo and Visual Identity
Get an inside look at our iconic brand’s next era.
News
Meet the fresh new look of 7UP
Explore the brand’s first outside-the-US redesign in over seven years.
News
Limited Edition Super Bowl Cans Just Arrived
News
Limited Edition Packs for Lunar New Year
Our team in China is debuting these festive cans to celebrate the Year of the Rabbit.
Innovation
Nitrogen-Infused Innovation
Pour over the specialty glasses and equipment we created for Nitro Pepsi, the first-ever nitrogen-infused cola.
Culture
Open Book: Design Thinking
Explore our favorite books on design thinking and strategy in this recommended reading list.
Sustainability
PepsiCo x Pulpex
Go behind the scenes of our partnership with Pulpex to discover how we designed the world’s first 100% fully recyclable paper bottle.
News
MTN DEW FLAMIN' HOT on AdAge
Culture
AIGA Fireside Chat
Mauro talks design culture, leadership growth and the future of work.
News
Durga Puja 7-UP on The Dieline
Our team in India created these limited-edition bottles to celebrate the Hindu festival Durga Puja.
News
Starbucks BAYA™ Energy in GDUSA
Culture
Gianmauro Vella Talks with Touchpoints Magazine
The Head of Design for our APAC and AMESA regions offers an exclusive look at our "glocal" design strategy.
Culture
The Principles of Meaningful Design
By Mauro Porcini
Culture
Good Design Is...
By Mauro Porcini
Innovation
SodaStream Professional on New York By Design
Sustainable hydration is in the spotlight on Season One of New York by Design.
Innovation
Driftwell on Eye on Design
Culture
The Leadership Edge With Mauro Porcini
An interview exploring the intersections of cutting-edge technology and innovation.
Culture
Design For Diversity: D’Wayne Edwards
Designer D’Wayne Edwards joins Mauro for a conversation about diversifying the creative industry.
News
A Visual Love Letter to NYC
News
Cheetos Mac N' Cheese in Fortune
A design-led celebration of comfort food.
Innovation
Gatorade Gx Sweat Patch on America by Design
Smart hydration plays a starring role on the first season of America by Design.
Culture
Mauro Sits Down with Sifted
Why stand-out design is becoming essential for companies.
Culture
Why the Business World Needs Design
In this talk at the AIGA Design Conference, Mauro makes a business case for design.
News
The Dieline Highlights the Rockstar Redesign
Culture
Design in a Contactless World
Mauro invites us to ask, "How can we add or amplify value through a contactless experience?"
Innovation
HiLo Life On Packaging of the World
A write-up on our new, innovation-led snack and its delicious brand identity.
Innovation
Neon Zebra on The Dieline
Culture
Mauro on AdWeek's "I'm With The Brand"
An exciting conversation about SodaStream Professional and the future of beverages.
News
Pepsi X Peeps on The Dieline
The inside scoop on our limited-edition collab that brought two iconic brands together.
Culture
Mauro on The Workspace of Tomorrow Podcast
Mauro shares the five-step process he uses to shift company culture and spark change.
Culture
Mauro Porcini Interviewed in Innovation Leader
Our CDO on embracing curiosity, failure and design thinking.