Culture

The Principles of Meaningful Design

The Principles of Meaningful Design

Abraham Maslow identified and arranged people’s needs and desires into a pyramid known as the hierarchy of needs. Using this triptych, we can create a model, “The Principles of Meaningful Design,” that helps us translate people’s needs and desires into design solutions.

Test

Fundamental

The Fundamental Principles

1. Human: valuable, emotional and symbolic
2. Innovative: new, unique, and extraordinary.

Clarifying

The Clarifying Principles

1. Relative: it depends entirely on the consumer; it is not absolute, although it is absolutely relative.
2. Poetic and expressive: the designer’s perspective and aesthetic tense are paramount.
3.
Worth telling: it’s a story to be shared.

Enabling

The Enabling Principles

1. Aesthetically sustainable: multi-sensory pleasant, beautiful and harmonious.
2. Functionally sustainable: practical, efficient, useful and ergonomic.
3. Emotionally sustainable: attractive and stimulating.
4. Intellectually sustainable: accessible, intuitive and easy to use.
5. Socially sustainable: ethical, honest and reliable.
6. Environmentally sustainable: eco-friendly.
7. Financially sustainable: it generates business value and is affordable for the target user.

“The Principles of Meaningful Design remind us that we must design valuable, emotional, and symbolic solutions to address people’s needs.”

MAURO PORCINI

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