THE PEPSI  SPIRE  FAMILY

A REVOLUTION IN THE MIXING

PepsiCo’s line of state-of-the-art beverage dispensing fountains puts up to a thousand drink combinations at people’s fingertips. Spire can pour up to 3 flavor shots, simultaneously, with any featured beverage.

Spire’s playful animations express each of PepsiCo’s beverage brands, captivating and drawing people into the experience.

SIMPLE YET SMART

Spire’s innovative industrial design combines an intuitive, engaging interface with sleek touchscreen technology. Using Spire is easy: just choose a drink, then mix in flavor shots, and enjoy a uniquely personal Pepsi experience.

The Spire technology is unique in leveraging existing customer equipment infrastructures while providing additional product options, like mixology, to consumers.

For all its simplicity, Spire is also smart. With every pour it observes which brands and flavors people love most — empowering individual locations to optimize their offerings, based on actual usage data.

NOW EVERYONE CAN BE A MIXOLOGIST

Spire’s carefully considered, user-centric design details include: ergonomic touchscreen positioning, thoughtful light staging, cup placement and nozzle details; and an intuitive user interface designed for immediate, spontaneous engagement. Spire is also ADA-compliant.

EXPANDING SPIRE THINKING

Pepsi Interactive Vending and Pepsi Smart Cooler allow consumers to interact with PepsiCo’s brands both physically and virtually.

The Interactive Vending equipment features a large touchscreen interface that invites consumers to watch entertaining videos, play interactive games, or virtually gift a PepsiCo product to a social network contact.

The Pepsi Smart Cooler’s sleek frame includes a semi-transparent LCD screen, which allows shoppers to engage with PepsiCo’s brands through audio and video promotions.

RAISING
BRAND VALUE

In the final mix, the Spire family of fountains and the extended equipment portfolio demonstrate how PepsiCo is creating a true partnership across the organization and its stakeholders, raising brand value and delivering an outstanding customer experience.