IZZE GLOBAL LAUNCH
IZZE combines fizzy bubbles, sparkling water and a fusion of natural fruit juices.
Available outside the US, IZZE is just 60 calories per 12-ounce can and has no artificial sweeteners or artificial flavors.
With a visual language designed to reflect the bold, natural colors derived from fruit, IZZE’s packaging expresses a feeling of transition and fluidity. Bold branding and playful typography come together to evoke the magic of the undefined and in-between.