GATORADE HYDRATION TRACKING SYSTEM

PERSONALIZED SPORTS FUEL SYSTEM

Gatorade designed and piloted a first-of-its-kind hydration tracking and personalized sports fuel delivery system. The Gatorade Hydration System includes formula-specific Gatorade pods, a squeeze bottle with Bluetooth tracking cap, and a mobile hydration app.

DRINKFINITY BEVERAGE
POD TECHNOLOGY

The new Gatorade squeeze bottle utilizes Drinkfinity beverage pods, allowing quick delivery of sport-specific or individualized player formulas in an efficient and sustainable platform.

Gatorade’s Sports Science Institute drew upon its deep expertise in sports nutrition and exercise science to develop the platform. By testing individual players, Gatorade developed Drinkfinity to make individual and sport-specific fueling recommendations based on athletes’ unique physiological and event requirements.

GATORADE HYDRATION APP

Each athlete’s hydration recommendation and tracking data are accessible from any mobile device running the Gatorade Hydration Application. The system also allows coaching staff to analyze and act on longer-term patterns observed at the individual and team levels.