PEPSICO
FACE SHIELD
CASE STUDY

DESIGNING THROUGH THE VIRUS

When the pandemic began, the PepsiCo Design & Innovation team was moved to address the crisis and do something to contribute. With the full support of Mauro Porcini, Senior Vice President and Chief Design Officer, they got to work, collaborating from home and connecting through video calls while building prototypes at their kitchen tables. With limited resources and no access to their lab, they experimented with found materials to design a comfortable face shield that would help keep frontline workers safe.

AN EASY-TO-USE FACE SHIELD

The result is an incredibly simple, easy-to-use, one-piece shield devised for multi-use wear. It attaches to a baseball cap, or any standard hat, with two Velcro pieces for swift attachment and removal.

Its roomy, curved shape provides more space to breathe, so users don’t feel as restricted, and also makes it cooler to wear in hotter environments. A thin slot conforms to the bill of the baseball hat, providing added structure and reinforcement in the curved position. When not affixed to a hat, it lays flat for easy transportation and storage.

PEPSI PROUD

Shields will be made available to over 60,000 PepsiCo frontline workers, for use if they so choose. During this incredibly challenging time, PepsiCo is honored that the Design & Innovation team was inspired to create something meaningful for the organization and their colleagues. Even though the team is apart right now, they’re finding new ways to innovate daily through responsive, people-centered design.